{"product_id":"how-to-become-the-hairdresser-people-remember-content-creation-masterclass-with-james-busby","title":"How to Become the Hairdresser People Remember — Content Creation Masterclass with James Busby","description":"\u003cp\u003e\u003cstrong\u003eGreat hair gets attention. Memorable content builds trust, grows your audience and creates opportunities.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eJoin James Busby for a practical content creation masterclass designed specifically for hairdressers. Learn how to uncover what makes you distinctive, communicate naturally on camera and turn everyday salon moments into content that brings the right people closer to booking.\u003c\/p\u003e\u003cp\u003eChoose the morning \u003cstrong\u003eLook \u0026amp; Learn\u003c\/strong\u003e or stay for the \u003cstrong\u003eFull Day\u003c\/strong\u003e and put the ideas into practice with hands-on filming, feedback and a focused 30-day action plan.\u003c\/p\u003e\u003ch2\u003eCourse details\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e Monday 26 October 2026\u003cbr\u003e\u003cstrong\u003eLocation:\u003c\/strong\u003e Leaf Studios, 1st and 2nd Floor, The Crossroads, Effingham, KT23 5PE\u003cbr\u003e\u003cstrong\u003eFood and drink:\u003c\/strong\u003e Lunch and refreshments are provided.\u003c\/p\u003e\u003ch2\u003eChoose your experience\u003c\/h2\u003e\u003ch3\u003eMorning Look \u0026amp; Learn — £100\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003e9:30am–1:00pm\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eJames’s journey and what content has done for his career\u003c\/li\u003e\n\u003cli\u003eWhy great hair alone is no longer enough\u003c\/li\u003e\n\u003cli\u003eHow content builds trust before a client books\u003c\/li\u003e\n\u003cli\u003eHow to become known, not simply available\u003c\/li\u003e\n\u003cli\u003eFinding your USP, niche and natural voice\u003c\/li\u003e\n\u003cli\u003eWhy your personality is your biggest advantage\u003c\/li\u003e\n\u003cli\u003eLive haircut with the complete filming process shown from start to finish\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFull-Day Masterclass — £250\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003e9:30am–5:00pm\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIncludes everything in the morning session, followed by a practical content creation workshop.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFilm a consultation video\u003c\/li\u003e\n\u003cli\u003eCreate an educational tip\u003c\/li\u003e\n\u003cli\u003eRecord a natural talking-head video\u003c\/li\u003e\n\u003cli\u003eCapture useful B-roll\u003c\/li\u003e\n\u003cli\u003eUse hooks, storytelling and emotion to hold attention\u003c\/li\u003e\n\u003cli\u003eLearn the Formula and Sequence of Thoughts\u003c\/li\u003e\n\u003cli\u003eImprove camera angles, lighting, audio and framing\u003c\/li\u003e\n\u003cli\u003eUnderstand editing basics and the equipment that actually matters\u003c\/li\u003e\n\u003cli\u003eReceive feedback and make improvements during the session\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eYour day\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003e9:30–10:00 — Welcome \u0026amp; introductions\u003c\/strong\u003e\u003cbr\u003eJames’s journey, what content has changed for his career, what success looks like today and your goals for the day.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e10:30–11:00 — Why content wins\u003c\/strong\u003e\u003cbr\u003eBuild trust before someone books, become known for what you do and create opportunities beyond the salon.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e11:00–12:00 — Find your USP + live filming demonstration\u003c\/strong\u003e\u003cbr\u003eDiscover your niche, voice and point of difference while James demonstrates a live haircut and the complete filming process.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e12:00–1:30 — Lunch break\u003c\/strong\u003e\u003cbr\u003eLunch and refreshments are provided.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e1:30–3:30 — Practical workshop\u003c\/strong\u003e\u003cbr\u003eCreate consultation, educational and talking-head content; capture B-roll; practise storytelling; and improve your technical setup with live feedback.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e3:45–4:30 — Build your content machine\u003c\/strong\u003e\u003cbr\u003eLearn how often to post, repurpose your strongest ideas, plan a month of content, grow an audience and turn views into clients.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e4:30–5:00 — Q\u0026amp;A + 30-day action plan\u003c\/strong\u003e\u003cbr\u003eLeave with clear next steps and a realistic plan you can put into action immediately.\u003c\/p\u003e\u003ch2\u003eYou’ll leave with\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eA clearer personal brand and content niche\u003c\/li\u003e\n\u003cli\u003eMore confidence speaking naturally on camera\u003c\/li\u003e\n\u003cli\u003eRepeatable ways to turn salon moments into engaging content\u003c\/li\u003e\n\u003cli\u003ePractical footage created during the full-day workshop\u003c\/li\u003e\n\u003cli\u003eA simple content system and 30-day action plan\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFull-day attendees:\u003c\/strong\u003e bring your smartphone, charger and any small filming equipment you already use. 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